MPI France - Suisse

MPI France - Suisse Solution

Right off the bat, Stova’s various modules were able to manage and automate processes throughout the event lifecycle. From setting up registration and event website pages, to creating and sending marketing emails and invitations, Stova was the simple, but robust tool MPI France was looking for.

Since implementing the Stova platform in 2012, MPI France has been most impressed by the software’s ability to integrate the association’s global event data. They’re able to use one database from which they can build specific contact lists and easily routinely update them after each event for current members and newcomers alike. This makes pulling and analyzing reports and metrics more efficient as well. “Its single database handles all of our local events data, feedback, member information and more,” says Carlier. “That’s really been the best added value from Stova.”

MPI France has also developed a great relationship with the Stova team, where sales and account managers have always been available to listen to problems and customization requests. Carlier says: “It’s been important to us to be able to setup complex registration functionalities for registration and whatever our needs have been, Stova has really acted as a partner to make it happen.”

Stova's 24/7 customer support was also an added benefit. “While using Stova is a smooth process, sometimes we have questions that need to be answered immediately,” Carlier explains. “We’ve used Stova's various support channels, like by phone or email, but we most utilized the chat function, where we’ll usually get an answer in minutes.”

MPI France - Suisse Event

Along with several smaller events held throughout the year, MPI also hosts larger conferences such as ComInTech, the first French-speaking conference dedicated to innovation and event management technologies. It focuses on the three main pillars of communication, innovation and technology.

At its most recent event in 2016, MPI France used Stova to plan ComInTech every step of the way. Prior to the event, the Stova registration module was customized to register attendees, sponsors and partners through a clean and user-friendly online experience. All of the event stakeholders were able to access Stova to manage their own responsibilities, Carlier says, making staff communication and updates more organized and effective.

“Having the ability to also pull live, real-time reports and email lists to share with all those involved in organizing ComInTech was very useful,” he adds. “This allowed us to be more transparent with all of our stakeholders.”

The ease-of-use of pre-event registration also carried onto the onsite experience as well. ComInTech staff were able to check-in, pull up important data and answer all registration-related questions in a timely manner. By using the Stova survey module, MPI France was able to send and collect attendee feedback. Overall, this coupled with detailed post-event reports created a lot of added value through the measurement of ROI to help better plan future events.

“Stova helps us to make all of our important decisions,” Carlier says. “From comparing registration from previous years’ registration numbers, to attendee behavior and revenue, we’re able to see what works and what doesn’t in a multievent setting.”

“We love to exchange ideas and interact with the Stova team, and we’re always thankful for their support.”