Stova Launches New Event Intelligence Suite to Deliver Real-Time, Cross-Event Analytics for Planners and Marketers

“Event organizers don’t just need numbers – they need true visibility,” said Kirk Ziehm, CEO of Stova. “Stova Event Intelligence Suite pulls relevant data together into an intuitive and customizable view delivering insights that power event professionals to move faster and smarter.”

Bluffdale, UT – July 23, 2025 — Stova, a leading end-to-end event management platform, is rolling out its Event Intelligence Suite, a powerful new BI analytics suite that gives event professionals real-time, holistic visibility across every single event. Built within the Stova platform, the Event Intelligence Suite empowers event professionals to make faster, data-driven decisions with confidence.

Planners and marketers get on-demand answers, not just data dumps – empowering them to optimize performance, prove ROI, and scale faster and smarter.

Transforming Event Data into Actionable Insights

Stova’s Event Intelligence Suite is a part of Stova’s core event management technology platform, offering instant access to the metrics that matter most within an intuitive, interactive interface. Key features include:

• Instant KPI Tracking: Instantly track total registrations, revenue, session attendance, event check-ins, and more.
  
• Global Engagement Mapping: Develop visualizations of registrant distribution by country with an interactive map.
  
• Registration Trends Over Time: Identify and analyze peaks, dips, and engagement cycles to plan campaigns and staffing.
  
• Marketing Conversion Metrics: Evaluate email campaign performance with conversion rate visuals and breakdowns.
  
• Event Performance Analytics: Drill down into individual event performance and navigate directly to backend event settings.
  
• Interactive Filters and Custom Views: Create tailored views by event, date, region, and more all exportable and sharable.

From Fragmented Data to Unified Intelligence

This release marks a major step in Stova’s commitment to helping organizations transform raw event data into real business outcomes that matter to marketers and event professionals. The Event Intelligence Suite is immediately available in the Stova Event Platform.

“We’ve seen planners spend hours cobbling together reports across tools – that ends now,” added Ziehm. “Whether you run one marquee show or a global calendar of events, Stova’s Event Intelligence Suite gives you one source of truth you can trust.”

About Stova

Stova delivers powerful event technology that equips organizations to execute exceptional events at scale — with speed, consistency, and confidence. From single meetings to multi-event programs, Stova empowers event professionals to drive meaningful impact for every stakeholder.

Explore: Stova’s Event Intelligence Suite

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