Applied Materials
1,100 Attendees, 93 Different Sessions, 23,708 Total Session Visits
93 sessions & 23,708 total session visits created with Stova
Applied Materials, one of the largest semiconductor manufacturing equipment companies in the industry, is a leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. At regular intervals, Applied Materials holds a large field team conference to bring all the customer-facing personnel across the world together for training purposes and to drive networking and connectivity across the organization.
Applied Materials Challenge
Applied Materials’ field team conference is one of the most valuable times for the company as it drives training, networking and connectivity. However, quantifying the value has been difficult.
With significant conference investment, Applied Materials needed to find a way to measure the success of their event with actionable insights. In 2017, they enlisted Stova to automate session tracking and to measure education hours for all attendees.
Applied Materials hosts this event to train all customer-facing personnel through informational product– focused sessions, and with interactive skill-sharpening activities.
In the past, conference attendees would check into sessions using either sign-in tools or QR codes. Not only were these methods distracting to each session, they were also extremely manual and time consuming to manage for the event coordination team.
Location: Santa Clara, California
Founded: 1967
Employees: 21,000
Industry: Manufacturing
As the largest semiconductor manufacturing equipment company in the industry, Applied Materials is a leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. At regular intervals, Applied Materials holds a large field team conference to bring all the customer-facing personnel across the world together for training purposes and to drive networking and connectivity across the organization.
Key Statistics
1,100 Attendees
93 Different Sessions
23,708 Total Session Visits
Products Leveraged
Smart Tags, Goals and Analytics, Professional Services
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